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"when we are willing
to learn what we don't
know, our perfection will
begin to show."
- anonymous
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dickey:
founder & creative director
dickey's mission during his 20-year career as a hairstylist has been to dispel myths about beauty
that are deeply rooted in historical and social experiences. dickey feels the issues surrounding textured
hair should be less about social division and more about defining standards and products so
that the mainstream perception about beauty can evolve and reflect the real world.
mastering the mystery of textured hair, dickey has created iconic hairstyles for designers, advertisers,
photographers and celebrities alike. sarah jessica parker, minnie driver, alicia keys, kelis, and
andre 3000 are just a few of the notables he has styled. he has contributed editorial imagery to magazines
including vogue, vanity fair, essence, vibe, the new york times magazine, glamour, and allure.
his work at world-class salons such as oribe, louis licari, and john frieda, where his clients ranged
from high-powered executives to stay-at-home moms, further refined his technical wizardry. it was
during this time that dickey discovered a universal truth shared by all women with textured hair:
women with kinky, curly and wavy hair have had to compromise. whether through product choices
or services prescribed by professionals to manipulate their hair into behaving a certain way, these
women compromise – both literally and figuratively – time and time again.
because of a lack of understanding by the hair-care industry on how to properly and healthily manage
textured hair, and to empower the consumer, dickey authored hair rules!: the ultimate hair care
guide for women with kinky, curly and wavy hair, pioneering a new standard of hair care and styling
solutions for a multi-textural world.
inspired by the success of his book and the enthusiastic response from women around the world,
dickey launched hair rules, a solutions-oriented line of cleansers, conditioning treatments and styling
aids specifically geared to the special needs of kinky, curly and wavy hair. his hope is to encourage
people, once and for all, to embrace their natural beauty.
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kara young georgiopolous
co-founder
kara young georgiopoulous is the co-founder of hair rules hair care and styling solutions for a multi-textural world. as such, she lends creative inspiration and insight to this solutions-oriented line of cleansers, conditioning treatments and styling aids specifically geared to the special needs of kinky, curly and wavy hair, which she co-conceived with her friend, celebrity and session stylist, anthony dickey.
most recently, kara - who was among the fashion world's top models in the late 1980s and 1990s - enjoyed a stint as entertainment news correspondent for fox news channel, where she interviewed the likes of rod stewart, angela bassett, sarah jessica parker, molly shannon, edward burns and ed norton among other hollywood a-listers.
but, kara's true claim to fame came for more than a decade, from 1988 to1998, when she appeared in some of the most provocative and memorable advertising campaigns for global cosmetic giants, maybelline, loreal and victoria's secret. in 1989, kara was photographed by richard avedon for revlon's "most unforgettable women" campaign, alongside supermodels christy turlington, cindy crawford and claudia schiffer. she continued on in print and tv campaigns for revlon for the next 10 years.
concurrently, kara did a slew of editorial assignments, including sports illustrated's coveted swimsuit issue in 1991. she worked frequently in both the us and abroad, including japan, milan, london and paris, and was featured on countless magazine covers for vogue, elle, glamour and cosmopolitan.
one day in 1990, while working on a shoot for american vogue with photographer steven meisel, hairstylist kevin mancuso and makeup artist, kevin aucoin, they all begged her to have her hair done professionally before future shoots. it simply required too much time to take her soaking wet head of coarse, curly hair to done on the day-of the shoot.
they introduced her to anthony dickey, who over time, helped nurture her otherwise fraught hair back to health, while encouraging her to celebrate and appreciate her natural texture. a devoted friendship ensued and the rest is history. kara lives in new york city with her husband, businessman peter georgiopoulous, and their two children.
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"never be afraid to try, remember...
amateurs built the ark
professionals built the titanic"
-unknown
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kristy engels
managing partner & vp of sales
as managing partner and vice president of sales for hair rules, kristy engels oversees all aspects of business operations including sales, marketing and communications.
prior to joining hair rules, kristy worked as a hair and makeup agent in new york city for 10 years, representing a broad range of accomplished artists and talented newcomers. most recently, she was a senior agent at see management ny. kristy owned and operated her own agency, independent ny, which she started in 2000. after four years, she entered into a partnership with see, merging companies in 2004 to create one of the largest hair and makeup agencies in new york city. earlier in her career, kristy was responsible for spearheading the hair and makeup divisions both at art department and edge reps in new york.
kristy has worked with some of the world's leading beauty companies including chanel, cover girl, mac cosmetics, aveda, bumble and bumble, l'oreal and christian dior — as well as red carpet celebrities such as drew barrymore, maggie gyllenhaal and evangeline lilly. her work has also appeared in the fashion and beauty magazines elle, glamour, vogue and italian vogue, marie claire and numero. she has collaborated extensively with fashion designers and retailers including sephora, bath & body works, h&m, victoria's secret, saks fifth avenue and neiman marcus.
in 2004 dickey came to kristy seeking representation, having just authored a book called hair rules!: the ultimate hair-care guide for women with kinky, curly, or wavy hair. while helping to strategize exposure for the book, kristy developed a keen understanding of dickey's expertise. they worked together to expand his clientele while retaining a loyal customer base. countless conversations about the beauty industry, hair care and the lack of readily available products for textured hair led to a partnership and the formation in 2007 of hair rules, a comprehensive hair-care line addressing the special needs of people with kinky, curly or wavy hair.
kristy graduated with a bachelor of arts degree from the university of florida in 1990. she lives in rockland county, ny with her husband michael and 4-year-old son aidan.
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"we wanted to create
an easy graphic
vision that was friendly
and approachable."
- HK creative inc
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our graphics team:
HK creative inc
33 west 17th street, 10 south
new york city, ny 10011
212 488 2590
email: carrie@hkcreativeinc.com
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our pr team:
Lori Diamond
Lori Diamond Public Relations
401 East 60th Street, 4H
New York, NY 10022
w + f 212 421 8258
m 917 797 1411
website: www.loridiamondpr.com
email: press@hairrules.com
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